motivation / Inspiration interview: Nikki Elledge Brown

  • Adi Maor Siso
  • dealing with dears . Inspiration . interview . new project . Nikki Elledge Brown . planning .

Let me start by saying:
Just because something is difficult doesn’t mean it’s impossible!

(It so tweetable I couldn’t resist…)

We all have our ideas, ambitions, dreams. But we really need to put ourselves out there and keep going to make things happen. You probably know that.
Sometime it can get rough. No one promise us a smooth way without even a glitch in our business or entrepreneurship journey.

This is why I’ve created this special “INSPIRATION” Interview Series.
So you would see that everyone is going through the same things, and with the right tools (practical and mental ones) you can achieve anything!

As I started interviewing those wonderful amazing ladies I realized they have a lot in common. I’m sure you’ll see that too. Just keep following.

Nikki Elledge Brown is a communication stylist. She’s spectacular with words and her ambition is to teach other amazing entrepreneurs to attract their dream clients, one brilliant message at a time.
She is bright, smart strategic business woman (and a mom!). She’s passionate about authentic communication and motivated to bring the best content, product or service to her clients (and as her client I can assure you, she is).

How to choose the "right idea", deal with setbacks and fill yourself with motivation


What is the first thing you do when a new business idea jumps into your mind?

I grab my phone and get it captured in a note! I’ve got all kinds of notes on my iPhone, Word docs all over my desktop, and a Google spreadsheet titled “Idea Bank” as well.
I’ve heard Evernote is fabulous, but I just haven’t made the time to sit down and get into it.


How do you know if this idea good for your business or not?

In order for something to make the “good idea” pile, it needs to be a YES for all three of these Qs:

1. Does it fit into our lifestyle?
We’re a military family, so our schedule can be pretty up in the air. I kinda like that. Even if I COULD predict my schedule months (or a year!) in advance, I don’t think I’d want to! It’s liberating to set my own “work” hours around family and travel time. I usually open up new one-on-one sessions about a month in advance, and my clients sign up accordingly. I’m very thankful for that!

2. Would it be fun for me to write, create, and share?
If I don’t really want to do something, I don’t. If I’m going to take time away from my family to make that call, write that post, or create that course, it’s gotta be worth it.

3. Is it helpful to my audience in some way?
This one’s also non-negotiable. Whatever I create needs to serve my audience in some way. Doesn’t have to be groundbreaking or wildly educational. If it will make them smile, laugh, or think about something from a new perspective, that’s good enough for me.

How do you deal with fears a new project holds?

Good friends, prayer, and public accountability!
I have fabulously bright friends I can vent to (+ bounce ideas off of). I have faith that even the worst case scenario is still pretty amazing. I also have a habit of telling the world what I’m doing before I’m doing it so that I actually have to follow through. ;)


What is your favorite place to do your planning; and to work on a new project?

EVERYWHERE. We’ve been nomads this year!
We live in beautiful Hawaii, but some of my best content so far has been created on my parents’ back porch in Texas. In August, I worked on course content while flying across the Atlantic and riding a train through the Czech countryside. By the end of next week, I’ll add Connecticut to the list. (Clearly this is another HUGE pro of online entrepreneurship.)
Give me my laptop and some wifi, and I’m good to go!

What do you do if life happens and you’re not keeping up with your original plan? What keeps your motivation high?

There’s nothing more motivating than purpose-driven work! (tweet that)

Even though I LOVE to plan things, I didn’t “plan” to start a business, this year or any year. I started this business because in early 2013 I felt a call to share my knack for effective communication in a bigger way (beyond the college classroom). Once that seed was planted, I started to feel like I *had* to share it. Like it’d be selfish not to follow through, and there was no turning back.

Still, even though I love my work, I sometimes miss self-imposed goals and deadlines. Life happens, and that’s alright. I was drawn to the freedom (craziness) of running my own business so I could enjoy “LIFE” more thoroughly! If I miss a deadline or a goal, I just try to learn from the process and keep moving right along. All I can do is the best I can do. I trust the rest will work itself out!
(You can tweet that too!)

Now your turn!
Share in the comment below – what is the one thing you’re taking from this interview and implementing TODAY in your business?

Also, please SHARE and LIKE this post so others can be inspired and take action about something they just really want to do and still didn’t!

Do you want to kickstart one of your ideas into a new project?
Join the upcoming free 30 day challenge – “Chain Reaction” to learn more


Here’s to your new project! YAY!


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  1. Lorna
    September 27, 2013 Reply

    I love the 3 q’s.
    So often we jump into a project without the end in mind.
    Will it serve our clients? Just because it is interesting or fun doesn’t mean it fits in the big picture. So important to keep in mind.
    Thanks Adi and Nikki for a great interview!

    1. Adi Maor Siso
      September 27, 2013 Reply

      Glad you love it, Lorna :-)
      I’m with you on that.
      It’s important to have fun in business, but when you’re keeping the big picture in mind, it’s easier to choose ideas and decide what is the best way for you to go for.

    2. Nikki Elledge Brown
      December 1, 2013 Reply

      Exactly, Lorna. There’s a sweet spot there – and when we find it, that’s when the magic happens.

  2. Shana LaFore
    September 28, 2013 Reply

    Great interview. I especially liked the criteria for making the “good pile’ Lifestyle, fun & helpful. Love it!

    1. Adi Maor Siso
      October 5, 2013 Reply

      Thanks Shana!
      This is a good way to remember the important stuff and sort through ideas and opportunities.
      Hopefully it will be helpful for you :-)
      Feel free to come back and share your insights after using those Q’s!

    2. Nikki Elledge Brown
      December 1, 2013 Reply

      Glad you liked it, Shana! I think everybody needs a “good idea pile” test :)

  3. Julie Marah
    September 28, 2013 Reply

    Inspiring interview. Love the three questions, particularly the ‘will it be fun to do’ one. I think it’s so important to love what you are doing or planning when you have your own business – if you do only what inspires you, your motivation is taken care of!

    1. Adi Maor Siso
      October 10, 2013 Reply

      I’m totally with you Julie!
      Fun is the most important part of our business.
      We choose to be entrepreneur not to suffer, but to enjoy our journey and the beauty we have to offer to the world!
      Thanks for your comment.
      Come back and let me and Nikki know if you used those Q’s :-)

    2. Nikki Elledge Brown
      December 1, 2013 Reply

      Absolutely, Julie! If our hearts aren’t in the projects we’re working on, they’re doomed before they’re launched. Gotta enjoy the ride.

  4. Leah
    September 30, 2013 Reply

    Great interview- love getting inspiration from others! I especially like the 3 Qs and I think having those ready as a test with each decision makes biz life so much easier!

    1. Adi Maor Siso
      October 10, 2013 Reply

      You’re right Leah.
      That’s why I was inspired to create even in-depth guide about choosing the right ideas and making good business decisions. I let you know when I’ll finish it. I’m sure you’re going to LOVE it!

      1. Nikki Elledge Brown
        December 1, 2013 Reply

        Love hearing that, Leah + Adi! Can’t wait to see what comes of it :)

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